Showing posts with label Filipino Innovation. Show all posts
Showing posts with label Filipino Innovation. Show all posts

Sunday, January 22, 2012

Filipino Innovation: Glasses Free 3D Screens

Who would have thought today's the era when glasses free 3D screens will exist? I bet 10 years ago, no one thought of this technology. During that time, probably there wasn't any 3D screens. It makes you wonder what people will be able to come up 10 years down the road.

Meet 3D Vizion, a Filipino owned company, which makes the glasses free 3D technology available to Filipinos and to the world. It is a budding Filipino company whose goal is to "revolutionize the country's advertising landscape and put us at par with other nations using the glasses free 3D screens as its main platform," says its President and CEO, Ms. Karina Bantug.

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Photos courtesy of 3D Vizion and GeiserMaclang PR

Something that is predicted to "redefine the viewing experience," the glasses free 3D screens is 10 times more effective to leave a photographic memory, or a lasting imprint, compared to the 2D counterpart. It has a track record of "heightened engagement, yielding 92% in memory retention," with "68% of the said statistics displaying a higher probability of following the experience with a purchase."

Katrina shares that "a US study discovered that when used in a mall, the sales of the brand featured in the glasses-free 3D screen went up at least 12% in addition to the store reporting a 34% increase in consumer traffic."

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The first idea that struck me and lingered in my mind that night when the glasses free 3D screens were shown to us, was the great potential of the technology to be used in the tourism promotions of the Department of Tourism, and its latest campaign, "It's more fun in the Philippines."


Imagine this: A 30 seconder that will capture your eyes, your senses...the beauty of one of the Philippines' 7,107 island destinations. The majestic Bohol. It will show you the tarsiers with their big eyes, the whales and dolphins swimming, going up to see the chocolate hills, river cruising along Loboc, entering really old and wonderfully made churches, and the local cuisine. Definitely, it will show you why "It's more fun in the Philippines". :)



Imagine this, the Islands Insider (by The Extra Mile Productions) of Gabby and Ginggay in 3D? WOW! FUN!! (Catch The Islands Insider on National Geographic Channel, coming really soon!) :)

buffalo & audience_v3 Jan182012bullet train & audience_v3 Jan182012
Photos courtesy of 3D Vizion and GeiserMaclang PR

Not only cars, buffaloes or bullet trains can be projected on the screen, but also almost anything under the sun. Think of the possibilities in a few years time, who would know. As people watch less and less TV, and divert their attention to what's online, the 3D Screens without the glasses is a innovation that would definitely catch someone's attention. Soon, gone will be the days of the print, stills, and 2D, which could be really boring. People will find more and more ways to interact, to experience, to grasp reality.

P.S. Thank you to 3D Vizion, GeiserMaclang and Jewels Sision for the photos. Thank you to Gabby Malvar and Ginggay Hontiveros for sharing their "Islands Insider" trailer on the beauty of the Philippines. Last but not the least, visit Amorita Resort (official sponsor) when you're in Bohol, Philippines!!! :)

Tuesday, December 14, 2010

PLDT launches world's first PLDT TelPad

The Philippine Long Distace Company (PLDT) launched its newest, world’s first, Filipino-made, innovation that will change the face of landline telephones, as we know it. Last night, we were introduced to the PLDT TelPad, which basically is a landline phone, mixed with a 7” touch screen tablet and mainly the features of myDSL and Android 2.2, which means you can browse through the internet, download lots and lots of apps from the Google Android store (Angry Birds, here we come!), play music, and more!

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“We are reshaping the future of the landline telephone and we are starting to bring it to the market now. We are proud that the PLDT TelPad was conceptualized and developed here in the Philippines, by Filipinos, using world‐class technology,” exclaimed Napoleon L. Nazareno, PLDT president and chief executive officer.

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The PLDT TelPad’s Specifications
• 1GHz Cortex A8 processor
• Android 2.2
• 2GB internal capacity
• SD/USB slots
• HDMI
• 2MP front camera

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The TelPad starts at Plan 1849 (1Mbps), Plan 2099 (1.5Mbps), Plan 3095 (2.5Mbps), and Plan 4100 (3.5Mbps). If you already have an existing PLDT myDSL plan, you just have to add P500 on top of your monthly bill to get the PLDT TelPad for free.

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If you ask me, one thing that struck me during the presentation of Patrick Tang, PLDT VP for Retail Voice Acquisition, was when he described the PLDT TelPad as “having information right at the tip of your fingers.” He also showed the audience of the TelPad linking government information to the public.

After the launched, I talked to Mr. Tang of the possibility of tying-up with the Department of Tourism regarding Tourism information. I am thrilled, as he was really excited about the idea of helping Philippine tourism. Pilipinas kay Ganda, talaga! Watch out!!! :)

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According to Pam, one of the 20 PLDT TelPad models who showed us the new product, she would still bring her cellphone with her. Having the PLDT TelPad will make browsing more accessible to her because it's there while she's on the phone. Also, she's more into the internet features of the new landline.

The uncle of my friend, Matthew Wong, finds it hard to use, especially to the people who aren't tech savvy and to little kids. "It's a good innovation, especially that it's Filipino made, but I think not everyone will be able to adjust to it right away."

I would love to own one and try it out and extensively review it for myself. As for every new gadget there are pros and cons about it. I hope that this innovation will be able to inspire more people to design, create and innovate. We're getting there, slowly, but surely.

See the Official PLDT Telpad Microsite. Here's the Application for Reserving a Telpad Unit. And here's the PLDT Telpad Facebook Fan Page. :)

Some photos courtesy of Yuri of Lost Tsinelas, and here's his take on the PLDT TelPad

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